A simple change from ‘Contact Us’ to ‘Inquire Now’ boosted form clicks by 44.11%. That shows you the real impact of CTA optimisation. The average website conversion rate sits at 2.35% across industries. Yet pages with optimised CTAs can hit 10% or higher. Many websites miss these golden opportunities. Let’s look at some numbers. Your… Continue reading How to Optimise CTAs: A Step-by-Step Guide for Higher Conversions
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Category: Marketing
How to Build a Content Strategy for IT Firms: A Step-by-Step Guide That Actually Works
Here’s a surprising fact – 64.4% of people worldwide used the internet at the start of 2023. This huge audience presents a real challenge for IT firms trying to develop their content strategy. About 68% of tech content marketers don’t deal very well with creating content that speaks to different roles. Tech companies face an… Continue reading How to Build a Content Strategy for IT Firms: A Step-by-Step Guide That Actually Works
How to Master Neighborhood Marketing: A Simple Guide for Local Businesses
Local business visibility can substantially improve through effective neighborhood marketing. The proof speaks for itself: 56% of Google Business Profile customer actions lead to website visits. Real estate agents and local businesses face intense competition in neighborhood searches, similar to global markets. The number 1 page in Google search results captures 32% of all clicks,… Continue reading How to Master Neighborhood Marketing: A Simple Guide for Local Businesses
How to Dominate Local SEO in Bangalore: A Business Owner’s Guide
Did you know that 97% of people learn about local businesses online? This statistic isn’t just interesting—it’s significant to survive in our competitive marketplace if you own a business in Bangalore. Local searches result in purchases 28% of the time, yet many Bangalore businesses still can’t optimise their online presence effectively. The numbers speak volumes… Continue reading How to Dominate Local SEO in Bangalore: A Business Owner’s Guide
Personal Brand on LinkedIn – Tips To Help Boost
Building a personal brand is imperative — both for your business and your personal brand. A platform that has been exploding with users is now a haven of talented individuals helping out fellow “connections” to connect with their target market. Marketing yourself or your business ensures more opportunities come your way. However, the quest of… Continue reading Personal Brand on LinkedIn – Tips To Help Boost
The Ubiquitous Problems of Branding & How to Solve Them
Branding does come with a fair share of highs and lows. The sole purpose of branding is to foster growth and close the gap between a brand and its target audience. However, there are more concerns that have significantly impacted small brands into becoming the next big thing. This tumultuous journey that is paved with… Continue reading The Ubiquitous Problems of Branding & How to Solve Them
Importance of Registering your Business with Google My Business
There is a significant demand for businesses to draw the attention of potential customers by sharing valuable information online. With the future of business steadily moving online, it becomes essential for business owners to use #digitalmarketing skills to the fullest. Currently, there are a plethora of ways to proliferate your business, which is either in its nascent… Continue reading Importance of Registering your Business with Google My Business
Starting a Business here is a checklist for Branding
Embarking into a significant period of your professional life is a road filled with obstacles. One part that is often overlooked when starting a business is: #Branding. Regardless of the size of your business, branding is one aspect that you need to pay close attention to. Branding is a vital cog in the wheel and deserves… Continue reading Starting a Business here is a checklist for Branding
Why Digital Marketing Is Important For Small Businesses?
Often regarded as a big brands’ tool to success, digital marketing is one of the forces behind a small business. Regardless of the size and nature of the business, digital marketing is essential to every business. The well-established businesses refuse to benefit from this modern method of raising brand awareness. Although few strategies may bog… Continue reading Why Digital Marketing Is Important For Small Businesses?
When should you hire a Creative Agency?
Nerve-wracking and cautious — two words haunting the minds of a business owner grappling to achieve growth. Stacked with innumerable ideas but with extremely skimpy resources, #marketing your #brand might take a toll. Grabbing the eyeballs on a larger scale requires thoughtful minds with a creative knack of promoting all facets of your work. Collaborating… Continue reading When should you hire a Creative Agency?